After more than a decade practicing law, Shivana Rajendran was ready for a new career that she really resonated with and would push her out of her comfort zone.
"I have always told my daughters that if you put your mind and energy into something magical, things can happen. Creating a natural, vegan and cruelty free lipstick brand has made my dreams come true."
So, what makes Ahimsa Lipsticks perfect for brides?
"One of the most important things for a bride is to feel that her lipstick will have great pigment, her lips will feel soft (& kissable!) and of course the lipstick should be long lasting. Ahimsa Lipsticks rate excellent in all these categories."
"I worked closely with the chemist manufacturer in Australia and we came up with the formula together. We tried a number of different formulas, but I really loved the balance in this final range between the dynamic pigments and the rich, smooth consistency of the lipstick. I wanted the formula to feel moisturising on the lips so we added cocoa butter, kokum butter, jojoba oil, evening primrose oil and vitamin E.
The most popular shades tend to be Kiwi, which is a soft neutral (and one of our best sellers); Flamingo, a sweet pink shade for that pop of colour and Tigress, a deep rich pink that will get you shining bright like a diamond."
Ahimsa lipsticks are available online (with fast, free shipping) as well as stocked in selected boutiques and fashion shops around New Zealand, visit www.ahimsacosmetics.com to find stockists.